Today—with help from over 100 donors from around the country—our curators hung the iconic Yasgur’s Farm dairy sign in the museum. It was installed to coincide with the 42nd Anniversary of the Woodstock Art and Music Festival. See photos of the sign installation here!
Some readers will be familiar with the story. The remarkable sign was preserved for 40 years by a neighbor and was recently acquired by the Rock and Roll Hall of Fame. An anonymous donor agreed to contribute $12,000—half the purchase price—with the condition that other music fans provide the remainder through a grassroots online fundraising campaign. We elected to use website kickstarter.com. From there the fans took over and contributed the rest of the funds in a few short weeks—THANK YOU.
If you are passing through Cleveland stop in and see the sign. It hangs in the museum next to the famed awning from CBGB’s, about 50 feet from Jerry’s guitars, Janis’ Porsche, and a few thousand other incredible artifacts documenting the most powerful art form in history – ROCK AND ROLL!
Over 100 individuals supported the campaign including:
Craig A. Adams
Rock and roll history includes many keystone moments—Elvis entering Sun Studios, the Beatles on Ed Sullivan, Dylan “plugging in” at Newport. The Rock and Roll Hall of Fame and Museum recently acquired a historic artifact from an event of this stature: a sign from Max Yasgur's farm, the site of the 1969 Woodstock Art and Music Festival!
What I love about this item is that it features the answer to the long-time trivia question “where was Woodstock held?”: not Woodstock, New York, but Bethel! It also pictures the handsome breed of cow that the Yasgurs raised—purebred Guernseys. Signs like these still dot the New England landscape wherever working farms remain.
Woodstock is universally recognized as a pivotal moment in American culture. An unprecedented array of artists took to the stage during the festival including: The Who, Jimi Hendrix, Jefferson Airplane, Janis Joplin, the Band, Santana, the Grateful Dead, Creedence Clearwater Revival, Sly and the Family Stone, and Crosby, Stills, Nash and Young.
A neighbor has kept the sign for the last four decades and a few months ago offered it to the Rock Hall. An anonymous donor agreed to contribute $12,000—half the purchase price—with ...
This month marks the 40th anniversary of Woodstock. Yes, the music festival that had such an impact on our culture took place 40 years ago! Those babies who were born at Woodstock are now 40 years old! And nowadays, it seems like everyone you ask claims they were at Woodstock. Well, I wasn’t there. I was still a teenager, too young to drive. And I’m sure my parents would not have let me go even if I could have driven. But, like so many others, I watched the coverage on the television and read the stories in the newspapers. Then, when the movie was finally released, I was able to experience the great music that was made at Woodstock. Yes, there were music festivals before Woodstock, but none of them had the cultural impact that Woodstock did. It was a cultural milestone, the coming of age of the peace and love generation. It was no longer our parents’ world. It was our world. We were against the war in Vietnam. We loved rock and roll and we proved that three days of peace, love and music among half a million dirty, hungry young people was possible. Yes, Woodstock ...